Primark accused of sexualising young girls by selling padded bras

A mother has accused Primark of sexualising young girls by selling padded bras marketed for children as young as seven.

The budget shop’s ‘my first bra’ range, which costs £5 for two, is targeted at young girls aged seven to 13.

Actress Emma Linley discovered the bras while shopping in London, prompting a number of shoppers to tweet their disgust at the items.

She told The Sun: ‘Do Primark sell padded pants for seven to 13-year boys to make their genitals seem bigger?

‘So boys are okay as they are but girls need enhancement?

‘I have two young girls. I do not want them facing puberty with this crap to deal with.’

Her comments prompted other people to speak out about the controversial clothing range.

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In a statement, Primark said the bras are ‘moulded’ rather than ‘padded’.

A spokesman told ‘This allegation is simply wrong. We would like to be absolutely clear that these bras are moulded, not padded.

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