Jessica Alba’s company allegedly made false claims about its products and now it’s paying the price.
Alba’s Honest Company has agreed to fork over $1.55 mil to settle claims it misled customers into thinking its soaps and cleaning products didn’t contain a certain chemical … but they did.
According to the suit … the actress’ company marketed products as being free of sodium lauryl sulfate (SLS). Turns out it IS an ingredient in a different compound used in its products.
The company’s agreed to pay consumers who feel they got duped. They can get a check or Honest.com credits. The company’s also vowed to fix its marketing mistakes, and claims it’s already reformulated products to address the issue.